ВкусВилл: доставка продуктов

Review by eFreeware

VkusVill is for people who do their regular food shopping in Moscow, the Moscow region, St Petersburg or one of the other cities listed in the app, and who would rather build a cart on a phone than walk the aisles. The pitch is straightforward: groceries and prepared meals brought to a home, an office, a dacha or another address you choose, with free delivery and no minimum order. That combination is what would push me to try it first.

The catalog is broader than a produce run. Alongside groceries and drinks it carries prepared meals, pet supplies, medicines and household goods, so a single order can cover dinner and the boring essentials. The developer also promises products from trusted suppliers and ingredient checks, which is the kind of claim I take as positioning until I have reason to believe otherwise.

The app is free, so nothing about the experience is gated behind a payment prompt before you shop. With more than five million installs and a 4.5 average across 143,626 ratings, it is clearly a service a lot of people already use. The question this review works through is what it does well, what it asks of you, and whether the convenience justifies ordering food this way.

Everyday shopping without a minimum order

The core job is a weekly or twice-weekly grocery run. You fill a cart, then choose home delivery, express delivery or pickup, and pick a payment method, including QR code payment. Because there is no minimum order, a small basket is as viable as a full restock, which matters if you cook most nights and only need a handful of items.

The catalog covers what a household actually burns through: groceries, beverages, household goods, medicines and pet supplies. For a household that plans meals a few days ahead, that is the useful shape.

Delivery reaches Moscow, the Moscow region, St Petersburg and other cities, with the full list kept inside the app. If you live outside those areas, the service simply does not apply to you yet. For everyone inside them, the offer is the same: order to a preferred address and have it brought there.

Ready meals for the days cooking loses

The second job is the meal you did not plan. The catalog includes prepared dishes, light meals and sugar-free options, and you can order lunch for a workday or dinner timed to arrive when you want it. This is the part that turns the app from a grocery list into something closer to a standing arrangement for busy weeks.

The developer frames the food side around healthy eating: eco-friendly products, vegan selections, Lenten menus and dishes with clear nutritional values. I would treat those as the categories the store organizes around rather than a guarantee about any individual dish. What is concrete is that ready-made food sits in the same cart as your groceries, so one order can cover both.

For anyone who cooks some nights and orders in on others, having both in one basket removes a separate delivery decision. That is a small thing, but it is the kind of small thing that decides whether an app stays installed.

Recipes, discounts and the loyalty side

There is a Recipes section with step-by-step instructions for everyday cooking, and the useful part is that you can add the ingredients a recipe calls for straight to your cart. That closes the loop between deciding what to cook and having the components show up, which is where most meal planning quietly falls apart.

The loyalty program is more developed than I expected from a grocery app. The developer lists a 20% discount on a favorite product each week, 20% off a rotating selection of six items daily, and up to 10% off through the Various Food promotion, alongside cashback, coupons, bonuses and personalized offers.

I would not treat those percentages as a flat discount on your whole basket; they apply to specific items and promotions. Still, a weekly favorite plus a daily six-item selection gives regular shoppers a reason to check the app before ordering rather than after. If you order the same staples often, that is where the value sits.

Customer support is described as available at any time. For a service built on delivery timing and substitutions, having a route to a person when an order goes sideways is worth more than most feature lists.

What you need before your first order

Setup is minimal by the sound of it. You enter a phone number, which generates your VkusVill card automatically, and that same number ties you to the loyalty program from the start.

The practical requirement is location. Before you plan a first order, it is worth checking whether your address falls inside the covered area, because everything else in the app depends on that.

A courier can deliver to a home, office, dacha or other chosen spot, so the address is not limited to where you sleep.

The app was released in April 2018 and was updated in October 2026, with the latest notes describing bug fixes and performance improvements. That tells you the service is being maintained, though not much about what changed.

Who gets the most from it

The clearest fit is a household inside the covered cities that already shops for groceries regularly and wants that trip removed from the week. Free delivery with no minimum order is the deciding factor: it means you can order a small basket on a Tuesday without feeling like you have to stock up to justify it.

It also suits people who mix cooking with ready meals. Having prepared dishes, recipe ingredients and ordinary groceries in one cart means one delivery instead of two errands. If you work long days and plan meals loosely, that is a real saving in decisions, not just in time.

The loyalty program rewards frequency. A weekly favorite discount, a daily six-item selection and personalized offers all assume you come back often and pay attention to what is on promotion. Someone ordering once a month will see far less of that value than someone ordering weekly.

The main constraint is geographic. This is a service for specific cities, and if yours is not on the list, the catalog and the discounts do not matter. Within those cities, the app is free, so trying it costs nothing beyond your first order.

A grocery app worth keeping for city households

VkusVill is a well-established grocery delivery service with a broad catalog, prepared meals, a recipe section tied to the cart, and a loyalty program that gives regular shoppers something to come back for.

The caveats are honest ones. The advertised discounts apply to specific products and promotions rather than your whole basket, and the supplier and quality claims are the developer's own framing.

If you live in a covered city and want your regular food shopping, ready meals and household basics handled in one place, this is a sensible app to install and test with a small first order. If you are outside the delivery area, there is nothing here for you yet.

What's new in version 26.17.5

Привет, друзья! Продолжаем делать покупку полезных и вкусных продуктов доступной. В этот раз всё просто — исправили ошибки и улучшили производительность приложения.